It would be almost impossible for someone to not know about the trend toward locally sourced foods. We see independent and chain grocery stores, restaurants, and hotels all making major efforts to support local farming. Public school districts are on board too, working hard to source more meats and produce from local vendors and farms. In big cities, community gardens and food co-op’s are springing up, and people are finding space in their own back yards to plant at least a small garden. I personally participate too by planting a garden each year in my own backyard. I even expanded my garden last year by adding a new growing bed. But, with all that said, I’d like to suggest that we all take this trend one step further.
Why not try to do everything locally? I use a local company to print my stationary and business cards. I use a local, independent CPA firm to do my taxes. I participate in my local Chamber of Commerce, and in the events sponsored by other local chambers, and I try to patronize local member businesses. When I meet someone for coffee or lunch I always try to go to a locally owned and operated business instead of a chain with headquarters out of the State. So, why do I do this? Because, I want those businesses to use me! Using local businesses performs two functions. First, it keeps money in the local area and strengthens the local economy in general. Second, it builds relationships between me, my business and the businesses that I use. And any business owner will tell you that relationships are what make a company successful. People and businesses buy from others with whom they have a favorable relationship. It’s not always about cost. In fact, many times local businesses can provide products or services that the non-local businesses can’t. And, most important of all, local and independent businesses are more likely to appreciate your business! So the next time you need to buy something, print something, or contract out a professional service, remember to keep it local. You’ll be happy you did!
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AuthorDonald Vita is an 25+ year veteran of the hospitality business with management and troubleshooting experience in hotels, restaurants, and catering in multiple states and venues. Archives
August 2013
CategoriesAll Best Practices Business Start Up Business Start-up Controlling Costs Leadership Local Business Management Restaurants Service |
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